Look absolutely fabulous in this black Drag on Fire cabaret t-shirt! Specially made for the Drag on Fire event right here at Blackpool Pleasure Beach.

ICON! Dare To Ride

This black embossed ICON t-shirt is a subtle but bold addition to your wardrobe! Featuring the ICON dagger, this t-shirt would be great t wear while you dare to ride!

ICON! Dare To Ride

This ICON cap is sure to turn heads! With an adjustable strap for different sizes, this cap is ideal for any ICON enthusiast!

This Revolution t-shirt features the infamous track and classic Rev car riding across Blackpool Pleasure Beach. Perfect for all ride enthusiasts, show off your appreciation for Europe’s first ever 360 degree loop coaster!

Inspired by the fusion of ICON and Japanese cherry blossom trees, woven into the fabric of the earth comes this new ICON cherry blossom hoody! Excellent to wear whilst you dare to ride!

This Wallace & Gromit Thrill-O-Matic T Shirt in black is a welcome addition to any wardrobe, available in both mens and ladies fit. Keep out of trouble with your favourite criminal mastermind posing as a chicken! Featuring the famous Thrill-O-Matic logo and No Fowl Play text in white, orange and red, it is the perfect way to show your support for this mischievous penguin.

Exclusive to Blackpool Pleasure Beach, you wont find this anywhere else!

ICON! Dare To Ride

Inspired by the fusion of ICON and Japanese cherry blossom trees, woven into the fabric of the earth comes this new ICON cherry blossom t-shirt! Excellent to wear whilst you dare to ride!