This black ICON embossed cap with 3D logo is the perfect way to support our newest ride! The UK’s first ever double launch coaster, ICON! Perfect for yourself or as a gift, this cap will be sure to turn heads.

This luxury ICON silk tie is the perfect touch to your working day outfit. Looking classy and professional while also supporting the UK’s only double launch coaster, this tie will surely stand out.

This ICON scarf will be a wonderful addition to your winter wardrobe. Wrapping round your neck, keep cuddly and warm in the winter season in style this year!

Show your support for your favourite double launch coaster here at Blackpool Pleasure Beach. Opening in 2018, this new ride is notable for being the first ever double launch coaster in the UK. Get your very own sign of the Japanese cherry blossom design and hang this up to add some love for ICON to your house!

ICON! Dare To Ride

This set of 4 ICON button badges is a perfect addition to any ICON wardrobe or display. Prove your bravery and show off that you have dared to ride!

DARE TO RIDE! Perfect for writing down your notes at a moments notice, this pocket sized sticky notepad is ideal for anyone with a lot on their mind.

ICON! Dare To Ride

This ICON T Shirt in grey and black is a welcome addition to any wardrobe. Available in both mens and ladies fit. Featuring the ICON Logo down the body, this t shirt is the perfect way to show your bravery on ICON!

Inspired by the fusion of ICON and Japanese cherry blossom trees, woven into the fabric of the earth comes this new ICON cherry blossom hoody! Excellent to wear whilst you dare to ride!

ICON! Dare to Ride

This A5 hardback notebook is the perfect addition to any stationary collection. With the ICON logo embossed on the front, this notebook is the perfect memento of your visit or an ideal gift for a friend.

ICON! Dare To Ride

This ICON pin badge is an welcome addition to any collection. Show off your enthusiasm for ICON and attach this to any accessory! A perfect gift.

OFFER: Mix and match any 3 pin badges, magnets, keyring, lanyards and medallions for the price of 2!

Offer only applies when there are 3 of the above added to the basket. Other discount codes may be used in conjunction with this code.