DARE TO RIDE! Rub out all your mistakes with this stylish ICON eraser with our new cherry blossom design. Goes hand in hand with our ICON pencils and cherry blossom notebook!

This luxury ICON silk tie is the perfect touch to your working day outfit. Looking classy and professional while also supporting the UK’s only double launch coaster, this tie will surely stand out.

ICON! Dare To Ride

This ICON cap is sure to turn heads! With an adjustable strap for different sizes, this cap is ideal for any ICON enthusiast!

ICON! Dare to Ride

This A5 hardback notebook is the perfect addition to any stationary collection. With the ICON logo embossed on the front, this notebook is the perfect memento of your visit or an ideal gift for a friend.

This luxury ICON silk tie is the perfect touch to your working day outfit. Looking classy and professional while also supporting the UK’s only double launch coaster, this tie will surely stand out.

Get your very own Blackpool Pleasure Beach Bauble! Be ready for the festive season with these hand painted baubles perfect for decorating the tree and celebrate with us at the Pleasure Beach.

OFFER: 2 for £15 on any baubles

Offer only applies when there are two baubles added to the basket. Other discount codes may be used in conjunction with this code.

ICON! Dare To Ride

This cherry blossom bottle is an essential for any ICON enthusiast. Perfect for keeping drinks hot or cold no matter the weather! An excellent souvenir or gift for those who would dare to ride!

ICON! Dare To Ride

This ICON medallion is an welcome addition to any collection. Show off your enthusiasm for ICON and attach this to any accessory! A perfect gift.

ICON! Dare To Ride

This water bottle is a must have for any ICON enthusiast. This bottle is a secure way to carry round your drink while featuring your favourite ride!

Inspired by the fusion of ICON and Japanese cherry blossom trees, woven into the fabric of the earth comes this new ICON cherry blossom hoody! Excellent to wear whilst you dare to ride!