This black ICON embossed cap with 3D logo is the perfect way to support our newest ride! The UK’s first ever double launch coaster, ICON! Perfect for yourself or as a gift, this cap will be sure to turn heads.

This Grand National medallion is a welcome addition to any collection. Show off your enthusiasm for the Grand National and attach this to any accessory! A perfect gift.

OFFER: Mix and match any 3 pin badges, magnets, keyring, lanyards and medallions for the price of 2!

Offer only applies when there are 3 of the above added to the basket. Other discount codes may be used in conjunction with this code.

A Blackpool Pleasure Beach 125 Years Exclusive.. 

Be a part of our history

Get ready for this Halloween with a Pleasure Beach Mr Funshine Witch pin badge! Get spooky this season with our famous classic mascot depicted as a witch. All set for this years Vampire Beach!

OFFER: Mix and match any 3 pin badges, magnets, keyring, lanyards and medallions for the price of 2!

Offer only applies when there are 3 of the above added to the basket. Other discount codes may be used in conjunction with this code.

ICON! Dare To Ride

This ICON t-shirt with gold dagger is a welcome addition to any wardrobe. Available in mens and ladies fit. Featuring the ICON dagger logo in gold, this t shirt is the perfect way to show your enthusiasm for ICON!

A Blackpool Pleasure Beach 125 Years Exclusive.. 

Be a part of our history

ICON! Dare To Ride

This ICON cherry blossom mug in black is a must have for any ICON enthusiast. Perfect for any hot drink, this would be a great way to show off your favourite new ride ICON!

OFFER: 3 for 2 on all drink ware!

Offer only applies when there are 3 drink ware items added to the basket. Other discount codes may be used in conjunction with this code.

BPB Double Pom Pom Beanie Black

Featuring the BPB logo

Let’s all go down the rabbit hole together!

Take home your very own Alice in Wonderland bracelet featuring charms from all your favourite characters and scenes. A perfect accessory for Alice fans.